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thecenterforwomensfitness.com Interview

By Interviewer at 02/04/08 14:16

Name of your website?

thecenterforwomensfitness.com

Your name?

Carolyne Sidhu-Anthony

Your Location (city, etc)

Kuala Lumpur

Please give us a short summary of your website?

The site offers information on our teacher training courses for pilates instructors and also continuing educattion workshops for Pilates teachers We also have some products for sale

What inspired you to launch your own website?

The site ensures that our teachers all over the world have access to the latest schedules and updated information and also they are able to buy products for themselves and their clients.

Our cetified teachers also have a listing on our website

When did you launch your first website, and what was it?

The first website was launched in 1998 an consisted of two pages.This is our third website and the changes reflect the growth of our company from a small client based studio to an international teacher training facility

How did you decide on a name for your website?

The name was chosen from a list of all suitable names receievd from our clients

What makes it different from other, similar offerings?

First and foremost we provide quality education at competeive prices. our master teachers are willing to travel to all parts of the world educating teachers. We are still small enough to offer personal attention to our clients and teachers.

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

To have a master teacher/host studio in every country

How does your investment of time and money balance against your success?

A lot of hard work, little money and no time off! All worth it

If you had an unlimited development budget for development, how would you change your site?

I would build a few studios in key positions around the world.

If your site got really big, really quickly, would you be able to keep up with the demand?

Yes!!!

What unexpected costs and headaches have you had to deal with?

My business partner ran off with all the money last year but I have since got back on my feet and actually I am doing better than when she was with me.

What has been your biggest challenge?

Getting people to understand the cost of running a course and why they have to pay a certain amount as the course fee

What method has been most successful for promoting your website?

Search engines have been the best way

How has running your website differed from your expectations?

Actually it has been better than I expected!

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

This is my tenth year and I will continue as long as I am alive and longer if someone takes over from me

Youe are the first Malaysian to present at international pilates conferences and run an international pilates certification program. How does that make you feel?

All I can say is-Malaysia boleh!!

What is your website address?

thecenterforwomensfitness.com

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